Marketing strategies of the family business CONSTRUNICA compared to similar companies in the city of Estelí, Nicaragua. Period 2018-2019. Revista Científica Estelí, [S. l.], n. 34, p. 20–38, 2020. DOI: 10.5377/farem.v0i34.10005. Disponível em: https://revistas.unan.edu.ni/index.php/Cientifica/article/view/2166. Acesso em: 6 aug. 2025.