Marketing of the banking services in the competitive environment of the branches of BANPRO and BDF in Estelí, 2014-2015. Revista Científica Estelí, [S. l.], n. 18, p. 64–73, 2016. Disponível em: https://revistas.unan.edu.ni/index.php/Cientifica/article/view/2910. Acesso em: 9 aug. 2025.