SHARED LEARNING IN THE INTERNATIONAL MARKETING COURSE
Abstract
The purpose of this essay is to present the experience of the implementation of the course International Marketing, taught to Marketing students. The importance of economies of scale, trade policy, and economic integration is analyzed. In this essay shows how the students and teachers developed a methodological strategy that allowed them to establish a relationship between theory and practice. In the process, the contents and common experiences were analyzed from students different perspectives.
Keywords: Learning, international marketing, marketing, Estelí.
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Published
07-03-2017
How to Cite
Herrera Martínez, L. E. (2017). SHARED LEARNING IN THE INTERNATIONAL MARKETING COURSE. Revista Multi-Ensayos, 2(4), 51–57. Retrieved from https://revistas.unan.edu.ni/index.php/Multiensayo/article/view/1901
Issue
Section
ECONOMIC AND ADMINISTRATIVE SCIENCES